Looking to move to Carlsbad and want to connect with local employers? Fill out this form and we’ll help you get recruited.
The Sr. Enterprise Analyst, RDE & Manufacturing, serves as a strategic IT partner to both RD&E and manufacturing stakeholders, independently leading the analysis, design, and implementation of complex business solutions across product development and manufacturing operations. The ideal candidate brings deep knowledge of RD&E and manufacturing processes, strong stakeholder management skills, and a proven track record delivering cross-functional technology initiatives and thrive in fast-paced manufacturing environments. Essential Functions and Key Responsibilities: Communication and Collaboration Independently gathers requirements from RD&E and manufacturing stakeholders, translating technical concepts into clear business language for non-technical audiences. Creates functional specifications, design documents, and user guides for development teams and end users. Collaborates with cross-functional IT teams to design integrated solutions aligned with enterprise architecture and security standards. Develops training materials and coordinates sessions for RD&E and manufacturing user communities. Facilitates communication between business stakeholders and development teams to keep project objectives and technical requirements aligned. Business Acumen Quantifies business impact of proposed solutions including cost savings, efficiency gains, and ROI. Demonstrates expertise in RD&E and manufacturing, evaluating impacts of system changes on processes. Independently performs solution analysis considering short-term implementation and long-term scalability. Conducts impact assessments, identifies risks, and maps requirements to existing platforms, recommending targeted technology investments. Technical Expertise Develops and tests interfaces between RD&E and manufacturing systems, troubleshooting integration issues and implementing robust solutions. Independently configures system modules, performs root cause analysis on complex issues, and manages user access controls. Leverages AI tools to accelerate development, analysis, and configuration tasks; validates AI-generated outputs for accuracy, compliance, and business value. Identifies use cases where AI and automation could add value across RD&E and manufacturing operations. Leads user acceptance testing, develops test scenarios, and verifies solutions meet business needs. Participates in design, testing, implementation, and analysis across the full software development lifecycle. Project Management & Organizational Skills Independently manages small to medium-sized projects with clear timelines, dependencies, and resource requirements. Creates plans for stakeholder engagement, communication, change management, and training coordination. Manages project and support tasks, escalating issues and resolving conflicts for positive results. Manages vendor relationships and monitors SLAs for RD&E and manufacturing applications. Innovation Develops creative solutions to non-routine RD&E and manufacturing challenges, identifying inefficiencies and proposing process improvements. Identifies opportunities where emerging technologies (AI, IoT, analytics) could add business value. Builds AI-enabled capabilities and automation solutions across RD&E and manufacturing operations. Pursues relevant certifications and stays current with industry best practices and emerging technologies. Measures improvement results and documents lessons learned for organizational knowledge. Knowledge and Skills Requirements: Proven business acumen in RD&E and manufacturing operations with measurable impact. Experience with Manufacturing Execution Systems (MES), Manufacturing Operations Management (MOM), and/or Product Lifecycle Management (PLM) systems. Excellent stakeholder management and communication skills, with ability to translate technical concepts for non-technical audiences. Comprehensive understanding of SDLC methodologies and project management practices. Proven ability to independently manage multiple projects and priorities simultaneously. Hands-on experience with Industrial IoT, automation technologies, and system integrations preferred. Experience with BI/analytics platforms and data-driven decision making preferred Proven ability to work in a team-oriented, collaborative environment. Education, Work Experience, and Professional Certifications: 4-year college degree in Computer Science, Information Systems, Engineering, or related technical field. Minimum 7 years of progressive IT experience. Work Environment / Physical Requirements: Normal office conditions with extensive computer and phone usage. Ability to work extended hours as necessary. Able to work efficiently and accurately in an atmosphere of frequent interruption. Light physical effort equal to frequent lifting or moving of lightweight materials. Frequent travel may be required. TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $100,000 - $120,000 . Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-CL1 #LI-onsite TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
The Financial Analyst for Marketing has a high-visibility role on TaylorMade's Commercial Finance team, serving as a key financial resource for Global Marketing and Product Creation. Core responsibilities include tracking and forecasting, accrual management, monthly close support, and AOP participation. We're looking for someone who brings intellectual curiosity, a commitment to accuracy, and the drive to grow in a fast-moving, commercially oriented environment. Essential Functions and Key Responsibilities: Supports AOP development, partnering with business partners to build bottoms-up plans aligned to strategic priorities. Serves as a connection point between Commercial Finance and business partners — identifying pain points, driving process improvements, and delivering timely, accurate financial information that supports decision-making. Ensures balance sheet account reconciliations, account analysis, accrual calculations, and other related accounting documents/entries/schedules are completed accurately and on schedule. Builds and maintains reporting dashboards that provide Marketing leadership with timely, actionable visibility into business performance. Maintains forecast accuracy across monthly, quarterly, and annual reporting cycles for relevant areas. Performs overhead variance analysis across assigned areas, including fixed vs. variable cost management. Submits weekly 13-week cash flow visibility for related areas (both OpEx and CapEx). Provides creative alternatives and recommendations to reduce costs and improve financial performance. Performs other related duties and ad hoc assignments as required. Knowledge and Skills Requirements: Solid foundation in accounting, budgeting, and financial statement analysis, with intermediate to advanced proficiency in Microsoft Office; familiarity with Oracle EBS, Business Objects, Domo, and/or PBCS a plus Clear, confident communicator that is able to translate complex financial data into concise narratives for both finance and non-finance audiences. Strong analytical skills with the ability to work across large data sets at both macro and detailed levels. Manages multiple priorities effectively under tight deadlines without sacrificing accuracy. Comfortable working both independently and cross-functionally; knows when to escalate and when to execute. Familiarity with AI tools, automation, and/or RPA to improve analytical workflows is a differentiating plus. Education, Work Experience, and Professional Certifications: Bachelor’s degree in Accounting, Finance or related field 2+ years experience working in a corporate FP&A (or related) finance function Experience working in a team-oriented / collaborative environment. Work Environment / Physical Requirements: Office environment, heavy computer use Ability to work extended hours as needed Light physical effort equal to frequent lifting or moving of lightweight materials. Regularly required to sit or stand, bend and reach. TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $74,000 - $85,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-CL1 #LI-onsite TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
We’re looking for a dynamic, creative, and forward-thinking Associate Program Manager, Social Media to join our team at Sun Day Red. This role is instrumental in shaping our digital identity - crafting compelling stories, amplifying our brand voice, and authentically engaging with our global audience and influencer partners. The ideal candidate brings a strategic mindset, creative instincts, and a sharp understanding of social media platforms, trends, and best practices. You’re an idea generator and a maker - excited to experiment, iterate, and bring fresh concepts to life. As a self-starter, you thrive in a fast-paced environment while maintaining a meticulous attention to detail and organization to deliver a best-in-class brand presence across every channel. Essential Functions and Key Responsibilities: Social Content Strategy & Execution: develop and manage the global social content calendar, ensuring seamless alignment with integrated marketing campaigns and broader business objectives. Content Creation & Publishing: collaborate with members of the brand marketing team to curate, edit, and publish compelling organic content, develop high-quality creative assets, craft platform appropriate copy, and publish engaging social posts across all major channels. Social Media Planning: collaborate on monthly social media plans that support go-to-market (GTM), eCommerce, and brand-building initiatives—tailored to drive engagement and results. Influencer Marketing Support: identify and collaborate with relevant influencers and brand ambassadors, maintain influencer relationships via social media, assist in the execution of product seeding, and report on influencer campaign performance. Community Engagement: Own the social care experience by managing customer inquiries and engagement through our designated community management tool—ensuring brand voice, responsiveness, and connection. Analytics & Reporting: monitor social media metrics and KPIs, analyzing data to evaluate the performance of campaigns and content. Provide monthly reports and insights to drive actionable, data-driven content strategy adjustments. Performs other related responsibilities as assigned. Knowledge and Skills Requirements: Strong creative and visual skills with experience in content creation and curation Effective communication and collaboration skills, with the ability to work effectively in a team environment and across departments Excellent written and verbal communication skills, with the ability to craft compelling and on-barnd messages. Proficiency in social media tools such as Hootsuite, Hookit, RivalIQ, and more Proficiency in photo & video editing tools such as Photoshop, Final Cut, or Premiere Pro strongly preferred. A genuine passion for content and social media, with a deep interest in the golf, sports, fashion, and/or athleisure industry Comfortable in a startup environment, adaptable to change, resourceful and capable of juggling multiple projects at once Education, Work Experience, and Professional Certifications: High school diploma required. Bachelor’s degree in marketing or communications strongly preferred. 3-5 years of experience managing social platforms, preferably in the golf, sports, fashion, apparel, or lifestyle industry Experience in social media analytics and reporting tools to track and measure campaign performance Experience in identifying and implementing innovative social media strategies to drive engagement and brand growth. Work Environment / Physical Requirements: Normal office conditions. Consistent computer use. Occasional travel required (est. 10%) Ability to work extended hours/weekends as needed to support athlete win activations, launches, etc. Light physical effort equal to frequent lifting or moving of medium weight materials (35 lbs) TaylorMade/SUN DAY RED is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $74,000 - $80,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-onsite #LI-CL1 TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
The Master Fitter position at The Kingdom is responsible for the equipment fitting of players and guests consisting of, but not limited to, PGA Tour and Staff Professionals, as well as guests of such professionals, and other Corporate VIP’s. The day-to-day responsibilities include the operation of all Fitting Applications including GEARS, MFE, Quintic and Trackman systems, thereby enhancing the Kingdom experience and directly influencing the company’s Pyramid of Influence. The position reports to the Kingdom Fitting Manager role. Essential Functions and Key Responsibilities: Provide fitting experience for players and guests, represent the Kingdom facility as a highly advanced, technical and premium performance center for all TaylorMade visitors. Works closely with Kingdom staff to ensure a seamless transition takes place between arrival and departure for all TaylorMade Tour, Staff Professionals and other guests. Resident expert on equipment and fitting and capable of training fellow Kingdom representatives, Crusader staff professionals, Product Creation, Experiential and other TaylorMade employees. Possess a thorough understanding of the golf swing as it influences and impacts fitting golf equipment for all players. Responsible for set up and maintenance of equipment utilized for fitting experiences. Contributes to establishing and identifying elements in the fitting process to continuously improve and standardize to make the fitting experience more consistent. Provides expert fitting for players at wide and varied skill levels – PGA Tour player, Club Professional Staff member, elite college, amateur, junior players; and average golfers of any age or gender. Maintains a high level of working knowledge of the company’s myFittingEXP, GEARS, Trackman, GC Quad, Quintic and other fitting systems, and uses that expertise in the fitting of players and to enhance the Kingdom experience. Maintains a high level of understanding of industry equipment trends with a particular focus on key components relating to the building of golf clubs and putters and their impact on fitting and performance. Maintains an expert working knowledge of the company’s current product line and future product trends. Keep appraised of product life cycles and help identify inventory changes to the Director. High level of Club Building and adjusting golf equipment at the Kingdom. Responsible for the TaylorMade component, Demo Matrix and all physical inventory on hand needed to maintain the service needs of the Kingdom. Performs other related duties, projects and assignments as required. Knowledge and Skills Requirements: Strong level of written and verbal communication skills. Must have significant understanding of swing mechanics, club fitting and product knowledge with particular emphasis on the workings of the company’s fitting systems Must possess a high-level of golf skills, knowledge and terminology Strong interpersonal, visual, auditory and public relations skills as appropriate to meet PGA/LPGA Tour and PGA Staff professionals, as well as high-level corporate guests. Intermediate to high level computer skills are required, Excel, Oracle, Trackman, GC Quad, export of performance data and metrics and data base management A strong self-starter with a large capacity for working without direct supervision Collaboration with Kingdom team to deliver a world-class experience to every guest; understand the entire journey for a guest, each touchpoint and its impact on the experience. Education, Work Experience, and Professional Certifications: High school diploma required, Bachelor’s degree preferred 7+ years of experience with club fitting for golf professionals and the general public General golf industry experience required Work Environment / Physical Requirements: Combination of office environment as well as outdoor/golf range environment Occasional travel required Ability to work extended hours, including holidays and weekends as necessary Light physical effort equal to frequent lifting or moving of lightweight materials Regularly required to sit, stand, bend and reach TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected hourly base pay range for this position is $30.00 - $36.00. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-Onsite #LI-AP1 TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
POSITION OVERVIEW At adidas, we never launch a product unless we consider it perfect. Our product and brand teams craft every story with the same level of precision and passion that goes into every product. As a Brand Designer Golf, you will play a key role in translating seasonal product strategies into compelling brand storytelling that connects with consumers across digital and retail environments. This role contributes directly to business impact by transforming product innovation, athlete insights, and consumer culture into powerful visual narratives that elevate the adidas Golf brand. You will ensure that product stories are expressed in a way that drives engagement, builds brand equity, and supports commercial success. You will collaborate closely with Brand Communications, Product Marketing, and Product Design to deliver cohesive and consumer relevant creative experiences. Your work will influence how adidas Golf shows up across channels and ensure consistency, creativity, and excellence in every touchpoint. KEY RESPONSIBILITIES Creative Storytelling: Lead the development of seasonal product storytelling that brings adidas Golf apparel and footwear strategies to life. Concept Development: Translate product design inspiration, athlete insights, and consumer culture into compelling and cohesive brand narratives. Asset Creation: Develop impactful creative assets and visual storytelling systems across digital and retail environments. Brand Consistency: Ensure all creative work maintains the integrity of the brand story while adapting effectively across multiple channels. Cross Functional Collaboration: Partner closely with Product Design, Brand Communications, and other teams to deliver aligned and integrated storytelling. Presentation Excellence: Present and communicate creative concepts clearly to stakeholders, building alignment and confidence. Project Management: Manage multiple seasonal projects within fast paced creation calendars while maintaining high creative standards. External Partnerships: Collaborate with external agencies, photographers, and creative partners to deliver best in class creative output. REQUIRED QUALIFICATIONS • Bachelor’s degree in Graphic Design or a related field. • Minimum of 3 to 5 years of experience in brand, sportswear, lifestyle, or agency environments. • Expert proficiency in Adobe Creative Suite including Illustrator, Photoshop, and InDesign. • Strong foundation in visual storytelling, typography, branding, layout, and design systems. • Ability to translate brand strategy and product innovation into compelling creative concepts. • Strong communication and presentation skills. • Portfolio demonstrating concept driven storytelling, campaign work, and visual identity development. PREFERRED EXPERIENCE • Experience working within sport, golf, or lifestyle categories. • Familiarity with digital and retail brand environments. • Experience collaborating with cross functional teams in a global organization. • Interest in golf and broader sport culture. WORK ENVIRONMENT This role is based in Carlsbad, California and follows a hybrid work model requiring in office presence Monday through Thursday with flexibility to work remotely on Fridays. Occasional in office attendance on Fridays may be required based on business needs. The role may require domestic and international travel. The work environment is fast paced, collaborative, and creatively driven. REPORTING STRUCTURE This role reports to a Senior Manager within the Brand Design organization. The position works closely with Brand Communications, Product Marketing, Product Design, and Digital teams, as well as external creative partners. The role contributes to the broader brand storytelling strategy and execution for adidas Golf. AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR. COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all. AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE. – CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU – BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS. JOB TITLE: Brand Designer (Golf) BRAND: LOCATION: Carlsbad TEAM: Design STATE: CA COUNTRY/REGION: US CONTRACT TYPE: Full time NUMBER: 543297 DATE: Apr 20, 2026
Job Description: Brand Creative Director Reports to: VP, Marketing Location: Carlsbad, CA (hybrid) About REEF: At REEF, we’re more than a premium footwear brand; we’re a community built on a deep love for the beach, surf culture, and creating high-quality products that fit active, adventurous lifestyles. For over 30 years, we’ve blended innovation with comfort, style, and versatility, making us a global leader in footwear. As industry pioneers, we are committed to setting the standard for environmental and social responsibility. We prioritize sustainable design using water-based glues, recycled materials, and other low-impact innovations while actively supporting organizations like Urban Surf 4 Kids and the Surfrider Foundation. Beyond our products, we empower our employees and brand advocates to give back, fostering a culture of purpose and impact. Role Overview: We are searching for a Creative Director that will lead the execution and integration of REEF’s creative output across all consumer touchpoints, translating brand strategy and product stories into compelling, high-performing creative. This role is responsible for bringing ideas to life in a way that feels distinctive, culturally relevant, and unmistakably REEF, connecting brand storytelling to business impact. You’ll partner closely with Brand Marketing, DTC, and Product teams to shape seasonal campaign direction, ensuring everything we put into the world is cohesive, intentional, and built to perform. This is a full-time, exempt position. Employees are required to work a hybrid schedule. (3) Days in office at our HQ in Carlsbad, and (2) Days Remote. Responsibilities: Creative Leadership & Execution Lead the development and execution of seasonal campaigns and creative assets across channels (retail, ecomm, social, video) Translate high-level campaign direction into clear, actionable creative output Actively contribute to concepting, art direction, and creative problem-solving Ensure all work reflects a cohesive brand voice, aesthetic, and storytelling approach Integration & Business Alignment Drive alignment across brand and performance creative, ensuring work is both compelling and effective Partner closely with Brand Marketing, DTC, and Product teams to deliver creative that supports key business priorities Contribute to creative that isoptimizedfor engagement, conversion, and brand building Process & Operations Oversee day-to-day creative workflow, timelines, and prioritization working closely with creative services manager Improve processes to enable faster, more efficient output without sacrificing quality Ensure clear communication and alignment across all cross-functional partners Team Leadership Lead, mentor, and develop a team across Art Direction, Copy, and Video Foster a culture of accountability, collaboration, and creative problem-solving Provide clear feedback and direction to elevate both individual and team performance Requirements: Proven experience leading creative for a consumer brand (footwear, apparel, or lifestyle preferred) Strong ability to translate brand strategy into effective, high-quality creative execution Experience working across both brand and performance channels (campaigns, paid media, ecomm, social) Demonstrated ability to balance creative thinking with business objectives Strong leadership skills with experience managing and developing creative teams Highly organized with the ability to manage multiple priorities in a fast-paced environment Strong cross-functional collaborator with excellent communication skills Hands-on mindset with willingness to contribute directly to the work Deep understanding of digital ecosystems and content-driven marketing Passion for REEF, surf culture, and the Southern California lifestyle Equal Opportunity Employment Statement: REEF Lifestyle LLC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other protected status under applicable law. Pay Transparency: REEF Lifestyle LLC complies with all applicable state and local laws regarding pay transparency. For positions located in California, the hourly range or salary for this role is $175-215k. Please note that final compensation will be determined based on factors such as the candidate's qualifications and experience. Additional benefits and compensation details will be shared during the offer process. Reasonable Accommodations: REEF Lifestyle LLC is committed to providing reasonable accommodation to qualified individuals with disabilities. If you need assistance or accommodation during the application process, please contact us directly. At-Will Employment: Employment at REEF Lifestyle LLC is on an at-will basis. This means that either the employee or REEF Lifestyle LLC may terminate the employment relationship at any time, with or without cause or notice, subject to applicable law.
Job Description: Associate Director, Growth Marketing Reports to: Sr. Director, Digital Marketing Location: Carlsbad, CA (hybrid) About REEF: At REEF, we’re more than a premium footwear brand; we’re a community built on a deep love for the beach, surf culture, and creating high-quality products that fit active, adventurous lifestyles. For over 30 years, we’ve blended innovation with comfort, style, and versatility, making us a global leader in footwear. As industry pioneers, we are committed to setting the standard for environmental and social responsibility. We prioritize sustainable design while actively supporting reef sustainability projects, ocean clean up, and organizations like Urban Surf 4 Kids and the Surfrider Foundation. Beyond our products, we empower our employees and brand advocates to give back, fostering a culture of purpose and impact. Role Overview: We’re looking for a dynamic, data-driven Associate Director of Growth Marketing to own and elevate our digital marketing across both Acquisition and Retention. This is a high-impact role with real ownership, partnering closely with our Sr. Director of Digital Marketing and sitting at the heart of our Direct-to-Consumer team. This is a full-time, exempt position. Employees are required to work a hybrid schedule. (3) Days in office at our HQ in Carlsbad, and (2) Days Remote. Responsibilities: Quarterback the digital marketing channel mix, partnering with channel leads to set forecasts, coordinate go-to-market plans, present pitchbacks and optimizebusiness results Collaborate with the Brand team to develop integrated media plans for priority commercial launches, overseeing paid channel activations Manage key agency partners with a focus on building lasting relationships that drive business results Collaborate with the Marketing team, leading go-to-market processes for the Digital team from brief development to deliverable execution Drive cohesion between Brand, eComm and Amazon media planning and measurement across all marketing channel touchpoints, maximizing holistic outcomes Fuel creative-led growth byoptimizinga creative testing engine through advanced creative analytics; own creator content strategy to activate on paid Oversee vendor budget and billing, ensuringtimelypayment and clear tracking in partnership with Finance Establish and refine quarterly roadmaps for channel focus, testing priorities, and where the team should invest time, dollars, and effort—then iterate based on learnings and performance data Own evolution of measurement frameworks, including MMM, MTA, geo-experiments, lift studies, andincrementality testing Partner with the site team—improving the customer journey from ad to landing page to drive conversion Drive the exploration and integration of AI tools and automation to enhance speed, insight generation, and efficiency across performance marketing workflows Required Knowledge, Skills, Abilities: A minimum of 8+ years of performance marketing experience at a high-growth DTC / ecommerce brand, preferably in the retail industry Demonstrates the ability to lead agency partners, communicate with peers and leadership, and collaborate with key stakeholders and cross-functional teams Master at digital marketing performance KPIs - can understand relationships or non-relationships between KPIs & the levers that affect everycomponent Expertisein a variety of marketing measurement applications with experience in MTA, MMM & incrementality testing Player-coach mentality Hasdemonstratedthe ability to build or enhance processes to improve team coordination and efficiency Can forecast and back into any needed marketing KPI to develop goals to track, measure, andoptimizeagainst Highly analytical with strong critical thinking and communication skills Highly entrepreneurial, adaptable and thrives in a fast-paced environment while alsoremainingorganized Can balance strategic vision with hands-on execution, gravitates towards speed and not afraid to roll their sleeves up and do the work Experience with marketing tech withexpertisein QA & data tracking Understands product feed data and usages into dynamic marketing Strong understanding of different marketing ecosystems and how they work with each other Strong reporting skills, ability to digestdifferent typesof information for different audiences Familiarity / prior experience with the tools and platforms we use daily is a plus:NorthbeamAnalytics, Monday.com, DOMO, Shopify Experience in both Ecommerce and Amazon marketplaces a plus Must be proficient in Microsoft Office programs. While performing the duties of this position, the associate is subject to an office environment and must adhere to the rules and safety regulations of the facility. Must be able to carry,lift,and/or move up to 50 pounds. Education & Experience Requirements: Bachelor’s degree in Business, Marketing, or a related field, or equivalent combination of education and relevant experience. Minimum of 8 years experiencein a role supporting eCommerce/Marketing functions preferably for a high growth DTC business Equal Opportunity Employment Statement: REEF Lifestyle LLC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other protected status under applicable law. Pay Transparency: REEF Lifestyle LLC complies with all applicable state and local laws regarding pay transparency. For positions located in California, the hourly range or salary for this role is $135- $160k. Please note that final compensation will be determined based on factors such as the candidate's qualifications and experience. Additional benefits and compensation details will be shared during the offer process. Reasonable Accommodations: REEF Lifestyle LLC is committed to providing reasonable accommodation to qualified individuals with disabilities. If you need assistance or accommodation during the application process, please contact us directly. At-Will Employment: Employment at REEF Lifestyle LLC is on an at-will basis. This means that either the employee or REEF Lifestyle LLC may terminate the employment relationship at any time, with or without cause or notice, subject to applicable law.
Position Title People & Operations Specialist (Part-Time) Business Unit HR People Dept. Number of Facilities 2 Location Carlsbad, CA (primary); Rancho Cucamonga CA Position Grade U2/6 Direct Reports 0 Travel % 5 Supervisor Title: Sr. Director, HR People POSITION SUMMARY The People & Operations Specialist plays an important role in supporting the continued growth and success of Canyon Bicycles USA—one of the most innovative and growing brands in the cycling industry. This position is responsible for supporting core people functions and workplace operations across an 80+ employee organization. Working closely with the Sr. Director, HR People and cross-functional teams, this position focuses on recruiting, onboarding, office management, internal communications, and culture initiatives, while supporting select administrative and compliance-related activities as needed. This is a hands-on, highly detail-oriented role that requires strong organizational skills, sound judgment, and the ability to manage multiple priorities independently while maintaining confidentiality and professionalism. SUMMARY OF ROLE & RESPONSIBILITIES Recruiting and Talent Support Support full-cycle recruiting activities including job postings, candidate sourcing, screening, interview coordination, and candidate communication Partner with hiring managers to support hiring needs and ensure efficient recruitment processes Execute coordinating and scheduling interviews with ensuring a positive candidate experience Maintain candidate tracking and recruiting data; assist with reporting and pipeline management HR Administration and Process Improvement Operate with ownership, managing priorities independently while communicating proactively with leadership Support audits and assist in maintaining employee documentation (I-9s, NDAs, policies, etc.) to ensure organization and compliance with federal, state, and local regulations Assist in development and maintenance of HR SOPs, policies, and procedures Onboarding and Employee Experience (Culture) Coordinate new hire onboarding, including scheduling, communication, and first-day experience Support employee engagement initiatives, culture programs, and internal events Assist with internal communications related to HR updates, policies, and company initiatives Provide general HR support to employees and managers across the organization Office and Workplace Operations Support day-to-day office operations including supplies, vendors, and workspace coordination Assist with building-related needs and facilities coordination Support planning and execution of internal meetings, events, and workplace activities Ensure a clean, organized, and functional office environment EDUCATION, EXPERIENCE, AND KNOWLEDGE/SKILLS/ABILITIES Minimum Education Requirements Bachelor’s degree in business administration, people operations, or related field // OR // equivalent combination of education and professional experience. Work Experience Minimum of 3-5 years of experience in business administration, human resources (people), office operations, or related field Experience with recruiting, onboarding, and employee engagement programs Experience working in environments requiring a high level of confidentiality (HR, legal, finance, etc.) Experience supporting multiple functions with a high attention to detail and organizational mindfulness. Knowledge, Skills, and Abilities Strong communication skills, both written and verbal High level of integrity and ability to handle sensitive and confidential information Proficiency in Microsoft Office (Outlook, Excel, Word, Teams); SAP or ADP knowledge is a PLUS Ability to manage multiple priorities in a fast-paced environment Ability to build effective working relationships across all levels of the organization Proactive, resourceful, and solutions-oriented mindset Work Environment Work is performed in both office and warehouse environments, requiring collaboration with cross-functional teams including people, operations, finance, and leadership. This role supports a dynamic, active workplace environment reflective of Canyon’s culture, in addition to standard office-based work. Physical Factors The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this Job, the employee is regularly required to sit for extended periods of time; use hands to finger, handle, or feel the computer; reach with hands and arms and talk or hear. The employee must occasionally lift and/or move up to 25 pounds. This role offers the opportunity to contribute across multiple areas of the business while supporting a growing, performance-driven organization. It is ideal for someone seeking hands-on experience, ownership, and exposure across HR, recruiting, and operations in a collaborative environment. Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed
POSITION OVERVIEW At adidas, we never launch a product unless we consider it perfect. Our brand and marketing teams bring product stories to life by creating meaningful connections with athletes and consumers around the world. As Manager, Global Brand Communications (Golf), you will play a critical role in translating seasonal strategies into impactful global campaigns that elevate the adidas Golf brand across all markets and channels. This role drives business impact by ensuring that global campaigns, collaborations, and product launches are executed with consistency, clarity, and excellence. You will lead the planning and operational delivery of consumer facing campaigns, aligning creative direction, cross functional teams, and market needs to build demand and strengthen brand equity. You will collaborate closely with global and regional stakeholders across creative, digital, PR, social, retail, and product teams to deliver integrated storytelling. Your leadership will ensure global to market alignment, enable scalable activation, and support data driven decision making that enhances campaign effectiveness and consumer engagement. KEY RESPONSIBILITIES Campaign Planning: Lead global planning and creative briefing for seasonal consumer facing campaigns aligned to brand direction, KPIs, and market needs. Cross Functional Alignment: Partner with global teams across brand design, digital, PR, social, retail, and product marketing to deliver cohesive storytelling. Go To Market Execution: Drive seasonal readiness by managing key milestones across the campaign lifecycle from briefing through asset delivery. Market Enablement: Ensure consistent global activation by providing clear toolkits, guidance, and visibility to regional teams. Process Governance: Establish and manage global frameworks including workflow tools, campaign calendars, and data alignment processes. Performance Analysis: Analyze campaign and market performance, delivering KPI dashboards, insights, and optimization recommendations. Budget Management: Support MaEx budget planning through forecasting inputs, investment rationale, and performance based insights. Stakeholder Management: Facilitate decision making by aligning global and regional teams, managing feedback, and addressing risks. REQUIRED QUALIFICATIONS • Bachelor’s degree in Marketing, Communications, Business, or related field. • Minimum of 5 to 7 years of experience managing integrated brand campaigns or global marketing initiatives. • Experience working in global, cross functional marketing environments. • Strong project management and organizational skills. • Excellent communication and stakeholder management abilities. • Ability to translate complex strategies into clear and actionable plans. • Experience working with marketing tools such as Digital Asset Management systems, workflow tools, and campaign planning platforms. PREFERRED EXPERIENCE • Experience developing global campaign toolkits and scalable content frameworks. • Familiarity with KPI tracking, performance analysis, and data driven optimization. • Experience managing marketing budgets and forecasting inputs. • Background in sports, golf, or lifestyle brand marketing. WORK ENVIRONMENT This role is based in Carlsbad, California and follows a hybrid work model requiring in office presence Monday through Thursday with flexibility to work remotely on Fridays. Occasional in office attendance on Fridays may be required based on business needs. The work environment is fast paced, collaborative, and globally connected, with a strong focus on delivering high quality brand experiences. REPORTING STRUCTURE This role reports to a Director within the Global Brand Communications organization. The position works closely with global and regional marketing teams, product marketing, creative partners, and finance stakeholders. The role plays a key part in aligning global strategy with market execution across the adidas Golf business. COMPENSATION & BENEFITS Salary Range: $100,000 - $120,000 annually. Actual compensation will be determined based on experience, skills, and location. This role is eligible for annual bonus opportunities. • Comprehensive medical coverage including HSA with employer funding or FSA options, dental, vision, and prescription plans. • Adoption, surrogate, and fertility support programs. • Short and long term disability coverage. • Basic life and AD and D insurance with supplemental employee paid options. • 401(k) plan and Stock Purchase Plan with employer match. • Education assistance for eligible full time employees. • 12 weeks of paid parental leave and generous leave policies. • Flexible time off accrued at 0.4388 hours per day, increasing with tenure. • Twelve paid holidays plus milestone Service Time Off. • Employee product discounts and access to wellness programs. DIVERSITY, EQUITY & INCLUSION Diversity, Equity, and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging where everyone can perform at their best. We embrace diverse backgrounds, experiences, and perspectives and are committed to building teams that reflect the consumers and communities we serve. We are an equal opportunity employer and encourage applications from all qualified individuals regardless of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, disability, or veteran status. AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR. COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all. AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE. – CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU – BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS. JOB TITLE: Manager, Global Brand Communications (Golf) BRAND: LOCATION: Carlsbad TEAM: Brand Management & Communications STATE: CA COUNTRY/REGION: US CONTRACT TYPE: Full time NUMBER: 543302 DATE: Apr 20, 2026