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PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION The Senior Director Product Marketing is the most senior product leader within adidas Golf and owns the global product vision, portfolio strategy and category direction across Apparel, Footwear and Accessories. As a member of the Golf Senior Leadership Team, the role converts consumer, market and commercial opportunities into enterprise-level portfolio choices that drive sustainable growth, profitability, brand desirability and competitive advantage. In partnership with the Senior Director Design and Senior Director Product Operations, the role sets the strategic direction, governance and decision framework for the end-to-end Golf creation ecosystem. The role has accountability for product portfolio priorities, category investment choices, range architecture, innovation focus and product organization capability, and provides final Product recommendations to the SVP & General Manager Golf and the Golf Senior Leadership Team. KEY RESPONSIBILITIES ENTERPRISE PRODUCT STRATEGY, PORTFOLIO AND FINANCIAL ACCOUNTABILITY Own and evolve the long-term global product vision and portfolio strategy for adidas Golf across Apparel, Footwear and Accessories. Set multi-year, annual and seasonal category priorities, portfolio architecture and investment principles aligned with Golf, Brand and Enterprise strategy. Make and recommend high-impact portfolio choices across categories, franchises, concepts, price tiers and consumer segments, balancing growth, margin, brand heat and operational capacity. Translate consumer, competitive, marketplace and financial insight into strategic direction, resource allocation and measurable business outcomes. Partner with Finance and Commercial leadership to establish category financial ambitions, performance measures and corrective actions. Represent Product on the Golf Senior Leadership Team and shape business strategy, organizational priorities and enterprise trade-offs beyond the Product function. CREATION ECOSYSTEM AND CROSS-FUNCTIONAL GOVERNANCE Jointly lead the end-to-end creation ecosystem with Design and Product Operations, establishing decision rights, governance, milestones and escalation paths. Align Product, Design, Development, Go-to-Market, Marketing, Sales, Finance and Strategy around integrated long-range and seasonal plans. Resolve material cross-category and cross-functional conflicts and ensure decisions protect the total Golf portfolio rather than individual category interests. Ensure Golf priorities are represented in broader Brand forums and build productive partnerships with global Business Units, Creation Centers and Markets. ORGANIZATION, INNOVATION AND TRANSFORMATION Lead, coach and develop the global Product organization, including senior leaders, and maintain a clear succession and capability agenda. Set the innovation agenda across product, materials, creation processes, consumer data, digital capabilities and responsible AI-enabled solutions. Sponsor transformation initiatives that improve speed-to-market, decision quality, range efficiency, product quality and organizational effectiveness. Establish a culture of accountability, consumer centricity, collaboration, learning and disciplined execution. DECISION SCOPE AND ACCOUNTABILITY Global functional scope across all adidas Golf product categories and markets. Accountable for product portfolio recommendations, investment priorities, category trade-offs, organization capability and delivery against agreed financial and brand outcomes. Operates with broad discretion within approved Golf and Brand strategy and escalates only decisions with material enterprise, financial or reputational implications. KEY RELATIONSHIPS STRATEGIC LEADERSHIP PARTNERS SVP & General Manager Golf Golf Senior Leadership Team Senior Director Design Senior Director Product Operations Director Strategy & Head Office CORE BUSINESS PARTNERS Product, Design, Development and Product Operations Go-to-Market, Storytelling, Activation and Sports Marketing Commercial, Market Leadership, Finance and Human Resources ENTERPRISE AND EXTERNAL NETWORK Brand Strategy, Consumer & Market Insights, Digital and Innovation Global Product leadership and Creation Centers External innovation, technology and consumer insight partners KNOWLEDGE, SKILLS & ABILITIES Enterprise-level strategic thinking and product leadership across multiple categories. Deep expertise in product marketing, category management, merchandising and product creation. Strong commercial and financial acumen, including portfolio investment and performance management. Demonstrated ability to lead senior leaders and global teams in a complex matrix. Executive communication, influence, decision-making and change leadership. Ability to translate consumer, data, digital and AI-enabled capabilities into responsible business value. Strong understanding of the golf consumer, marketplace and competitive landscape. REQUISITE EDUCATION & EXPERIENCE / MINIMUM QUALIFICATIONS University degree in Business Administration, Marketing, Product Management, Merchandising or a related field. Master degree or MBA preferred. 15+ years of progressive experience in Product Marketing, Category Management, Merchandising, Product Creation, Business Unit leadership or related functions. 8+ years of people leadership experience, including leadership of senior leaders and global teams in a complex matrix. Proven accountability for multi-category strategy, material portfolio choices, financial outcomes and organizational capability. Advanced Microsoft 365 skills, particularly PowerPoint and Excel. Fluent English, written and spoken. Diversity, Equity, and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging in which everyone can create at their best. We embrace diverse backgrounds, experiences, and perspectives and seek to create a workforce that reflects our consumers and communities. adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave. Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years. The anticipated low and high end of the base pay range for this position is $172,900 - $238,500. Actual salary will be based on various factors, such as a candidate’s experience, qualifications, skills and competencies, proficiency for the role. At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Carlsbad, California. Though our teammates hail from all corners of the world, our working language is English. AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR. COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all. AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE. – CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU – BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS. JOB TITLE: Senior Director Product Marketing - Golf BRAND: LOCATION: Carlsbad TEAM: Brand Management & Communications STATE: CA COUNTRY/REGION: US CONTRACT TYPE: Full time NUMBER: 548094 DATE: Aug 12, 2026
Where Performance Meets Purpose Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose. What You Will Be Doing The Social Content Producer plays a key role in bringing the Titleist brand to life through compelling, social-first storytelling that showcases golf club innovation, tour player performance, and trusted ambassador relationships. As part of the Brand & Communications team, this position leads the planning, creation, and production of engaging short-form content across Titleist social channels, while partnering closely with Tour Communications to deliver a consistent and impactful digital presence. The role includes traveling to professional and elite amateur golf events to capture authentic, behind-the-scenes content, providing real-time social coverage of key tournaments and player stories, and using performance insights to optimize content strategy and audience engagement. This individual also supports video production efforts across Titleist brand initiatives, helping connect golfers with the products and stories that define the game's highest level of performance. What You Bring Bachelor’s degree in marketing, Communications, Design, or a related field required Minimum of 3 years of professional experience in content creation, creative production, golf industry marketing, or collegiate/professional athletics Ability to travel domestically as required Availability to work weekends, including coverage of golf events and tournaments Strong knowledge of and passion for the game of golf Exceptional video production, editing, and storytelling skills Advanced proficiency in Adobe Creative Suite, particularly Premiere Pro, After Effects, and Photoshop (or equivalent tools) Experience creating engaging content for social media platforms Strong copywriting and editing skills preferred Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment Self-starter with the ability to work independently and collaboratively within a team Strong understanding of social media trends, content optimization, and audience engagement Experience capturing and producing content in dynamic, live-event environments preferred Our Commitment to You At Acushnet Company, we are committed to helping our associates thrive both personally and professionally. From the start, you and your family, including domestic partners, will benefit from a comprehensive suite of health and well-being programs. Enjoy the advantages of paid time off, an onsite fitness center, acupuncture, physical therapy, wellness coaches, and more. Our financial benefits are designed to secure your future, offering a 401k with company match, health savings accounts, and flexible spending accounts. Additionally, you'll enjoy perks like pet insurance, legal planning, education assistance, and exclusive access to our Associate Store. At Acushnet Company, your performance has purpose, and we're here to support you every step of the way. Pay Range: $69,317.00-$86,567.00 Ready to Make an Impact? Join us at Acushnet Company and be part of a team that values excellence and innovation. Tell us about a piece of social or video content you created that generated strong engagement or helped achieve a specific marketing objective. How did you identify the story, develop the content, and measure its success? Titleist content often combines product innovation, player performance, and authentic golf storytelling. Describe a time when you translated a complex product, technical concept, or athlete story into engaging content for a broader audience. How did you ensure the content was both informative and compelling? EEO and Additional Statements Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Veteran/Disabled. Acushnet Company respects the intellectual property and confidential information of third parties. Our policy is that no employee or applicant shall disclose confidential information of a third party to Acushnet Company. Accordingly, please do not include any confidential information of a current or previous employer on your resume or any other materials you provide to us. Acushnet Company participates is E-Verify. Global Candidate Privacy Notice
The Sr Analyst eCommerce Planning is responsible for delivering accurate in-season product forecasts, analytics and inventory management for US eCommerce. This role will build, track and communicate performance against the monthly plan and update as necessary. They will provide concise and timely updates to the ecommerce team and key business stakeholders. Essential Functions and Key Responsibilities: Build, maintain and optimize in-season sales reporting across all product categories. Provide tools and reporting of performance vs forecast and vs previous periods. Track and update buy plans at the category and SKU level as part of ongoing RF process. Work closely with Finance to ensure the monthly RF process is executed exceptionally and we track closely to the AOP. Work with E-Commerce Planning Analyst to track inventory for eCommerce via bulk order process and direct inventory transfers. Monitors inventory and sell-through performance to inform markdown decisions and promotions. Manages DTC in-season forecast and provides weekly updates on performance against monthly forecast, prepares monthly executive review summaries. Conducts weekly inventory and sell-through review to identify and predict inventory shortfalls. Work closely across the business to ensure inventory is optimized for sell through. Develop best practices for the planning function and partner with finance and IT to ensure that we are getting the best data and reporting for the team to analyze the business. Use this data to provide timely and accurate updates on a weekly basis. Communicates to the US Planning team the buy plan for eCommerce exclusive products throughout the year and tracks against this. Communicates product performance to category leads and US Sales team to inform decisions within sales and product creation. Performs other related duties and assignments as required Knowledge and Skills Requirements: Strong analytical capabilities, experience building sales performance dashboard and using analytical models. Strong proficiency with MS Office Suite; Advanced Excel skills - thorough understanding of macros, pivot tables, lookup formulas, formatting, etc. Good planning and organization skills, resulting in the ability to meet critical deadlines Exceptional ability to build clear and concise executive facing overviews of product performance. Ability to identify issues and problem solve with several variables in standardized situations Strong communication and presentation skills, written and verbal Education, Work Experience, and Professional Certifications: Bachelor’s degree in Business, Finance or related field 4+ years of experience in merchandise planning in an eCommerce environment Experience working with Retail/eCommerce KPI’s and retail math and merchandising systems/applications. Experience in the sporting goods industry preferred with knowledge of trends and/or athletic product lines Work Environment / Physical Requirements: Normal office environment, consistent computer use Occasional travel required Ability to work extended hours as necessary Light physical effort equal to frequent lifting or moving of lightweight materials Regularly required to sit or stand, bend and reach. TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $85,000 - $100,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-onsite #LI-AP1 TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
TaylorMade Golf is seeking a highly creative Graphic Designer to visualize original graphic design work across golf accessories, packaging, and soft and hard goods products, then execute the technical files needed for vendor development. This role demands a high level of detail and technical precision, delivered in a fast-paced environment. Essential Functions and Key Responsibilities: Visualize and design original graphic concepts for golf accessories, packaging, and soft and hard goods products. Design and develop original logos, brand marks, and identity guidelines. Concept and create graphic designs for golf ball packaging. Execute detailed, production-ready technical files and tech packs for vendor development. Partner with hard goods, soft goods, and accessories teams to ensure design intent translates accurately to manufacturing. Research and ideate creative concepts for Ecommerce and accessories projects. Performs other related duties and assignments as required. Knowledge and Skills Requirements: Advanced skills in Adobe Illustrator, Photoshop, InDesign, and Acrobat, with the ability to learn new industry-standard software. Strong illustrative ability with a keen sense of color, visual layout, and typography. Ability to translate creative concepts into precise, production-ready technical files and tech packs. Understanding of materials, fabrics, and textures as they apply to soft goods execution. Clear communicator who collaborates effectively with peers and cross-functional teams, and is receptive to constructive feedback. Highly organized with strong attention to detail and a consistent ability to meet deadlines. Comfortable managing multiple projects at once in a fast-paced, global environment. Passion for and knowledge of golf preferred, but not required. Familiarity with KeyShot rendering a plus. Familiarity with project management software such as ClickUp, Ziflow, Asana, or Monday.com. Education, Work Experience, and Professional Certifications: Bachelor's degree in Graphic Design or a similar field. 3–5 years of experience in Graphic Design or a related field. Work Environment / Physical Requirements: Normal office conditions with extensive computer and phone usage. Ability to work extended hours as necessary. Able to work efficiently and accurately in an atmosphere of frequent interruption. Light physical effort equal to frequent lifting or moving of lightweight materials. Frequent travel may be required - Availability to travel internationally to factories in Asia at least once per year. TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $73,000 - $85,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. #LI-onsite #LI-ZH1 TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.