Looking to move to Carlsbad and want to connect with local employers? Fill out this form and we’ll help you get recruited.
SUMMARY Overview of the position The Marketing Manager of Entertainment Trading Cards will look forward through the product and campaign schedule, strategically plan, lead brainstorms, develop and manage the delivery of marketing campaigns and initiatives through various channels including advertising, sponsorships, events, promotions, contests, solicitations, catalogs, website updates, social media, influencer marketing, and videos. This individual must be resourceful, take initiative, have excellent communication skills, be outgoing and positive, time management for organization and capable of leading their own team. ESSENTIAL DUTIES AND RESPONSIBILITIES The following statements are intended to describe the general nature and level of work being performed by an individual assigned to this job. Other duties may be assigned. Strategize and implement marketing initiatives to support trading card releases for entertainment licenses such as DC, Halo, James Bond, etc. Work closely with the events team to ensure key marketing objectives are being represented throughout various events and trade shows. Develop and present new, creative ideas for campaigns, product launches, events, etc. Work closely with brand managers, project managers, and legal team to secure necessary legal and licensor approvals for all marketing activations and materials. Effectively manage a marketing coordinator and interns to execute and project manager teams delivering marketing materials, including social media posts, banners, videos, etc. Negotiate and execute sponsorships with various licenses, sponsorships, collectors content hubs, advocates, and Certified Diamon Dealer Shops to bring brand awareness and support the marketing campaigns’ objectives. Prioritize campaigns and product releases allocate and manage campaign budgets. Develop and deliver campaign reports, evaluate ROI post campaigns and offer recommendations for improvement. Research and work with social influencers, bloggers and reviewers. Creates and maintains project flow timeline to ensure delivery of critical deadlines. Creates promotional card packs with relevant marketing inserts. Work with key distributors and stores to develop marketing programs to enhance the brand at the store level. INTERACTION This position will interact closely with the Marketing Director as well as various cross-functional teams, company staff members and external partners. SUPERVISORY RESPONSIBILITIES Marketing Coordinators and Interns EDUCATION/YEARS EXPERIENCE Bachelor’s degree in business, Marketing or a closely related field or equivalent experience. 5-6+ years of experience in marketing, social media, promotions, advertising or related areas. REQUIREMENTS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. KNOWLEDGE, SKILLS AND ABILITIES Competent knowledge of social media, including Facebook, Twitter, Instagram, Tiktok, etc. Competent knowledge of commonly used marketing, promotional and administrative support concepts, practices, and procedures. Ability to move from concepts to concrete expressions of ideas. Strong focus on executing overall marketing objectives and strategies. Knowledge of entertainment licenses including DC, James Bond, and Halo. Knowledge of Trading Card and Collectibles Industry Excellent oral and written communication skills. Strong interpersonal, problem solving, customer service and relationship building abilities. Strong organizational, editing and proof-reading skills. Ability to handle multiple, high priority projects with keen attention to detail. Ability to act as company representative and interface with internal and external parties at all levels. Hands on, energetic and motivated self-starter. Ability to travel on behalf of the company. Knowledge of general video creation and editing.
Under the general supervision of the NAM Material Planning Manager, Planning Analyst (Master Scheduler) is responsible for creating and maintaining the Master Production Schedule for one or more product categories. This position is responsible for submitting monthly buys in support of NAM forecast needs while managing overall inventories. This position independently manages inventory levels, production builds, and purchase orders and pro-actively works to identify and resolve gaps. This position acts as a liaison between Purchasing, Sales Operations, and Production to ensure necessary supply chain priorities are in place to support NAM sales forecast. Essential Functions and Key Responsibilities: Creates and maintains Master Production Schedule for one or more product lines. Product categories in accordance with business unit sales forecasts, Sales & Operations Plan (S&OP), safety stock requirements, and Available-To-Promise (ATP) performance targets: Ensures all planning system parameters are respected and planned accurately. Maintains the Materials Requirements Plan (MRP) and provides Purchasing with procurement plan summary on weekly basis. Manages all buy requirements and demand triggers to ensure support of business. Manages inventory levels throughout the supply chain. Provides direction for purchases to international and domestic vendors. Maintains safety stock levels and complying with safety stock polices. Identifies and address all inventory excess and or inventory shortage issues promptly. Reconciles supply and demand by using supply chain system and reconciling data against the S&OP. Manages inbound supply and makes decisions on air conversions to cover supply gaps where business cases exist. Pro-actively identifies and resolves conflicts regarding material and capacity availability and ATP integrity. Analyzes weekly reports on back-order status for all product categories and creates supply plan to cover backorder, in turn providing ATP promising. Manages product life cycle from product qualification to product closeout and provides prompt communications when deviations from plan occur. Creates and aligns open to buy and open to air plans and manages within an overall budget. Follows the flow of materials from Procurement through incoming receipt and inspection to ensure workflow that supports monthly needs. Supports monthly S&OP, Inventory Reviews, and OTB reviews. Drives continuous improvement through collaboration with operations, planning, and sales teams. Performs other responsibilities as required. Knowledge and Skills Requirements: Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint). Strong Excel and data management skills required. Knowledge of MRP software. Excellent verbal and written English communication skills. Ability to develop and maintain professional and constructive cross-functional relationships. Ability to work across teams and manage priorities to accomplish multiple tasks is required. Demonstrated ability to plan, evaluate, and effectively present ideas and concepts. Good analytical skills, with good understanding of math and statistics. Strong organizational skills, with the ability to attend to multiple concurrent tasks. Ability to take initiative and work independently, with minimal day-to-day supervision. Passion for sports required, with passion/interest/knowledge for golf strongly preferred. Education, Work Experience, and Professional Certifications: Bachelor’s degree in Supply Chain, Business, Finance, Economics, Statistics, or closely related field 3-5 years of experience in scheduling/planning; inventory management; production/material control including extensive use of computer data bases and inventory management systems Experience with MRP systems (Oracle and Planning Central) Experience with repetitive Just-In-Time (JIT) systems desirable APICS certification desirable Golf industry knowledge/experience preferred. Work Environment / Physical Requirements: Normal office conditions with extensive computer and phone usage. Ability to work extended hours as necessary. Able to work efficiently and accurately in an atmosphere of frequent interruption. Light physical effort equal to frequent lifting or moving of lightweight materials. Frequent travel may be required. TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $75,000 - $85,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans. TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.